Day 27: Brooklyn — The Brand of a Borough

Chris Stathos 2013 0 Comments

Connect with Chris on Twitter and Linkedin. For most, Brooklyn is just one of the five boroughs that make up the City of New York. For Brett Yormark, CEO of the Brooklyn Nets, Brooklyn is more than that — it is a brand. Mr. Yormark was kind enough to spend some time with the MSBA class at the Nets’ MetroTech offices this past …

Day 25: Moving Without The Ball

Justin Vine 2013 0 Comments

Connect with Justin on Twitter and Linkedin. Move without the ball. They are four words that I haven’t forgotten since they came out of ESPN Sports Business Reporter Darren Rovell’s mouth on opening night. I understood the metaphor. Being an avid basketball fan, I took the few short words upon myself and for three weeks straight I tried to live those …

Day 24: Grand Opening of Prince Tennis Store in Wimbledon Village, Trip to Arthur Ashe Stadium

Nicole Cho 2013 0 Comments

Connect with Nicole on Linkedin. Week 3 was a complete whirlwind for me, especially since I’m lucky enough to have two internships this summer with NPM | PR and Harlem Junior Tennis. Throughout the week, I continued my work with Natalie from NPM | PR for Prince Tennis. With the grand opening of their retail store in Wimbledon Village approaching (took …