Day 27: New York Nice

Natalie Pfeifer 2017

It’s the fourth inning at Yankee Stadium, and every member of the grounds crew is at a dead sprint in efforts to pull the tarp across the field. A spectacle only second to witnessing Aaron Judge’s 30th home run, we watch as a sponsorship by Glad is revealed in the center of the giant plastic covering. The tarp now serves …

Day 26: Digital Direction

Malcolm Montilus 2017

From the moment I began this adventure with MSBA, one of my top priorities was to have a better understanding of what direction I would like to take my professional career. Tonight, Sag Samimi, an Account Manager at Cogent Entertainment Marketing and a former MSBA student, helped us gain a better understanding of digital marketing. As a Digital Marketing Intern …

Day 25: Louis van der Wal – A Brand

Louis van der Wal 2017

The first time I was faced with the chance to shape my identity occurred when I packed my bags and flew across the country from Westlake Village, CA to Ann Arbor, MI. Moving into college as a freshman came with a whirlwind of experiences and emotions, but the most significant lied within the opportunity to be any person I wanted …

Day 24: Painting a Bigger Picture

Dayna DeBlasi 2017

On any given day this summer, I have received more valuable advice from more successful professionals than I can even comprehend. However, one of my incredible mentors – Emily Black of MSBA 2015 and Hashtag Sports – told me something that has resonated with me in a way that nothing else has: “Happiness is having something to look forward to.” …

Day 23: A Brand New MISSION

Sofia Bonilla 2017

This blog will help me tell you about my summer here in New York City. Last year, I decided to apply to one of the most prestigious programs in the sports industry; with more than 2000 applicants, I was one of 25 people chosen to experience the industry on a whole different level. You may be wondering, what am I …