When you last heard from me, I was raving about my experience at the NBA Draft. Today, I’ve got an even better story for you. On Monday, July 16th, after a regular work day at You First, I left the office en route to the Barclays Center. I had been tasked with delivering concert tickets to Andray Blatche, one of …

After our most recent Office Field Trip to the offices of American Express, our first brand visit of the summer, I reflected on what I had learned throughout my brief career in partnerships. All of my experience had come from a property perspective, and so I looked to draw both similarities and differences between this realm and that of the …

Week 7 is upon us and it’s hard to believe how fast time has flown. Just yesterday we were in Times Square as a big group meeting one another for the first time, and now we have what I think is the best week yet ahead of us. We have the National Basketball Players Association (NBPA), Bleacher Report, National Hockey …

Have you ever battled your way uptown during Manhattan rush hour in a thunderstorm? I don’t suggest it. Slick subway stairs combined with hoards of people and topped off with you showing up to the MSBA Office Field Trip looking like you’ve gone through the car wash cycle once or twice is a lethal combination. Being the second time I …

On Monday, the MSBA group and I were lucky enough to visit CSM / LeadDog to speak with Tim Cahill, Manager of Strategy & Consulting, and Laura Miranda, Manager of Integrated Partnership Sales & Strategy. CSM is a full-service sports and entertainment agency that recently acquired several startups and agencies to bolster their US operations, LeadDog Marketing Group being one …